1
Diagnose what the programme has really changed
You receive
A diagnostic report and a list of success stories, so you build your argument on the right stories.
For programme directors and managers
10 weeks to set up the system that makes your programme the one donors want to keep, new donors want to back and member countries fight for.
So your programme stops living from one funding cycle to the next.
Strategy designed from within the Global South. 20 years inside regional programmes across Africa, the Indian Ocean and the Pacific, in English and French.
- 1st and 2nd placeStop IUU Fishing Awards 2016
- 20 yearsAfrica, Indian Ocean, Pacific
- 30+multi-country programmes
- EN + FRworking languages
Sound familiar?
Eighteen months before the funding ends, you still don't know if your programme will be renewed.
You know the programme works. Your team has seen it on the ground.
But every cycle, you start again. Another report. Another proposal. Another renewal meeting, to prove what should already be obvious.
Your team's jobs depend on a decision you don't control. So does the continuity of the work with the communities. The nights before a deadline get short, and the stress follows you home.
And it's not only the donors. Your member countries support you in meetings, but political will does not always follow. Part of your success depends on people who don't yet feel the programme is theirs.
You can count the meetings and the participants. What really changed was never captured. So you do what everyone does: communicate more. More posts, more press releases, one more event.
It doesn't fix it. The problem is not volume. Nobody has built the case.
From a programme that has to justify itself to one that donors and countries want to keep
Before
- Every cycle starts again: another report, another proposal, another renewal meeting.
- Results are counted as outputs. What really changed was never captured.
- Member countries applaud in meetings, but political will does not follow.
- Deadlines cost sleep, and the team waits for a decision.
After
- One funding case that donors and each member country can act on.
- Evidence of change, in people's own words and on camera, ready to use.
- Each country sees what the programme changed for it, in its own priorities.
- A team that knows how to spot and capture success stories.
- You arrive at your deadlines with an argument, not a defence.
“Toky, you bring a rare combination of deep scientific literacy and exceptional communications expertise. Thank you for the amazing work you did leading two significant communications projects for the WCPFC this year.”Rhea Moss-Christian
Executive Director, Western and Central Pacific Fisheries Commission (WCPFC)
The approach
Six steps, from what your programme changed to the case that carries it forward
About ten weeks. You validate a deliverable at the end of each step.
2
Understand who decides what comes next
You receive
Donor profiles and country profiles, with a calendar of the decision moments: who decides, when, and what each one needs to see.
3
Gather the evidence in the field
You receive
Evidence from one to three sites, collected with a local storyteller, consents included. Numbers become visible, human proof.
4
Build the stories, the funding case and the key messages
You receive
At least three performance stories, at least two subtitled videos, texts for your proposal and donor report, and one central message with messages for the donor and for each country.
5
Deliver at the right time
You receive
A dissemination plan and its follow-up: event calendar, donor and country briefs, materials for each channel, and tracking of views and engagement.
6
Train and anchor
You receive
A training for the programme head and the team on positioning, key messages and spotting success stories, plus a template to capture good practice. The value stays when the team changes.
Your next funding decision is in six months? Start now. The work takes about ten weeks, so begin at least three months before the decision.
Book a first conversationTwo ways to work together
Choose the format that fits the moment your programme is in
Fees depend on the type of organisation and the stage of your programme. We talk about them during the first conversation.
Full programme
The six steps, from diagnosis to team training
For programmes in year 2 or 3, with time to prepare their continuity.
- Diagnostic of what the programme changed
- Donor and country profiles, with the decision calendar
- Field evidence, performance stories and subtitled videos
- The funding case and the key messages
- Dissemination at the right time, with follow-up
- Training and a template for your team
Included on the way to the decisionPreparation for the decision meeting, a review of the narrative of your funding proposal, three follow-up calls until the decision, and a recorded team masterclass on spotting a success story.
Entry diagnostic
Steps 1 and 2
For programmes that want to test first.
- The diagnostic of what your programme has really changed
- The donor and country profiles, with the calendar of decision moments
Less than six months before your decision?An accelerated version starts from the material you already have: reports, photos, videos.
Proof
Twenty years across Africa, the Indian Ocean and the Pacific
ClimateHuman rightsOcean governanceFisheriesEducationPublic health
Stories I produced
- 30+multi-country programmes
- 500+products tied to results frameworks
- 230human-interest stories
- 35regional campaigns
- 250Kviews on the tuna tagging series, with BBC World News coverage
Recognition
1st and 2nd place, Stop IUU Fishing Awards 2016
Awarded by the International MCS Network, with the IOC SmartFish team.
- 1st place. A simple, accessible licence-tagging solution to register small-scale fishers.
- 2nd place. A project against blast fishing in Tanzania.
“Your expertise in donor profiling and in making our results intentionally visible is impressive. Thank you for the huge work you did for GLISPA. I look forward to working on more projects with you, Toky.”Kate Brown
Founder and Executive Director, Global Islands Partnership (GLISPA)
Behind the work
Toky Rasoloarimanana
2x global award winner · Stop IUU Fishing Awards 2016I’m the founder of Global South Matters. For twenty years, I have worked across three regions: Africa, the Indian Ocean and the Pacific. And across the sectors where the stakes for the Global South are highest: climate, human rights, ocean governance and fisheries, education and public health. In English and French. I have lived in four countries and worked in 42.
My work is about making the work of the Global South visible, in the region and on the global stage, always with people at the centre. I have also worked to convince government leaders to adopt policies, because visibility matters most when it leads to a decision. Today, I help Global South leaders and women turn their field work into global influence.
Your next funding decision is in six months? Start now.
Tell me where your programme stands. We will see whether and how I can help.